Meet Rita

I'm Rita, founder of Merrit. I've always been drawn to the part of creative work that happens behind the scenes — the timelines, the handoffs, the problem-solving, the constant figuring out of how to actually make the idea happen.

Over the vears, I've led launch execution, production, and cross-functional operations for brands including Nike, Converse, and Staples. Merrit is the natural extension of that experience: a studio built to help founder-led brands bring more structure, calm, and momentum to ambitious creative work.

I believe the best execution feels almost invisible. The moving pieces are held, the team knows what's next, and the founder gets to stay focused on the vision instead of carrying every detail alone. That's the kind of support I built Merrit to provide.